Theatro to Exhibit with RetailNext at National Retail Federation's 2015 Big Show

A live demonstration of Theatro’s wearables integrated with RetailNext’s real-time actionable information over an in-store Wi-Fi network
Dallas, Texas – Theatro, the pioneer of voice-controlled wearables and applications for retail, and RetailNext, the market leader in applied Big Data solutions for brick-and-mortar stores, will demonstrate actionable analytics at NRF’s Big Show in RetailNext’s Booth # 3153.
“A retail associate makes hundreds of decisions a day about servicing customers without having access to real-time in-store data,” said Chris Todd, Theatro CEO.  “By combining our access to each associate’s ear with RetailNext’s powerful in-store analytics solution, retailers extend real-time data analysis to every store employee, increasing store productivity and delivering a differentiated shopping experience.”
The live booth demonstration highlights the power of RetailNext’s real-time, best-in-class video analytics in combination with Theatro’s store-centric enterprise wearable solution to alert and empower retail associates to take immediate action based on customer location, dwell time and store traffic counter data analysis. 
“Real-time, operational intelligence that is actionable and drives immediate results is essential for today’s competitive retail market,” said Arun Nair, RetailNext CTO.  “Working with Theatro as part of our partner ecosystem, we are able to put data to work and provide crucial updates directly to each store associate.”
About Theatro
Theatro has pioneered the market’s first networked enterprise wearable coupled with a software suite of productivity applications for brick-and-mortar retail, hospitality and manufacturing companies.  The “Heads-Up and Hands Free” mobile communications and management solution, delivered over in-store Wi-Fi to hourly associates, is the perfect solution for the on-the-move workforce. The solution provides management unprecedented insights to increase sales associate productivity, conversion rates and store profitability while enabling employee access to the information they need to provide new levels of customer service.
To discover how Theatro can help with in-store productivity, please visit
Media Contact:
Dan Dyer
Tier1PR for Theatro


January 11, 2015